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Week #2 Discussions: Aunt Jemima
Week #2 Discussions: Aunt Jemima
Last year Disneyland announced that they would be changing Splash Mountain in order to further distance itself from the movie that it was based on, Song of the South, which was controversial when it was released in 1946 and has never been produced for sale in the United States. Disney stated that they had planned on reimaging the ride for the past year.
There are many other brands undergoing similar changes, including Eskimo Pies and Uncle Ben’s rice, which is closely related to what you will be writing about this week, Aunt Jemima.
Read the articles below and make your case for either changing or staying pat with how Aunt Jemima is currently produced and sold. Read all of the information carefully and then format an argument much like the one you will for the essay you will be writing this week utilizing Rogerian argument. This is a style of argument we will be focusing on this term, which addresses the counterargument as closely as it does the premises one is making for his or her own argument. Thus, when you are crafting your post, make sure you also address the best argument for the side you are against and either a) refute it—show and support the case for it being incorrect, b) partially concede the point—reveal how the point has merit, but is not being represented in its entirety, or c) concede the point—while you still disagree with the opposite side, you are acknowledging that the point they are making is valid.