Was the use of distributive tactics appropriate? Why? 

What might Donna have done to keep from threatening to publicize the situation?

Donna used distributive negotiations properly and used power tactics with an emphasis on the experience of being a client of IGS. When she asserted that she would use the media and that she would write a letter to the district attorney, she used her power tactics effectively and thus allowed Mike to realize that she is not just bluffing. Indeed, the strategy was effective in that