Post a total of 3 substantive responses over 2 separate days for full participation. This includes your initial post and 2 replies to other students or your faculty member. 

Due Day 3 

You are writing a book on how to evaluate performance evaluation for a company.

Respond to the following in a minimum of 175 words:

• Think about some of the influences and measures of company performance that you read about this week.
• Explain the use of return on assets (ROA) and the price-to-earnings (PE) ratio in evaluating the performance of a company.
• Write about how to calculate ROA and PE ratio and how market conditions can affect these metrics.
• Share the ROA and PE ratio for a company you are familiar with. What do these metrics tell you about the financial health of the company?

Due Day 7 

Reply to at least 2 of your classmates or your faculty member. Be constructive and professional in your responses.

Course writing standards: All APA formatting and referencing protocols required.Please use scholarly sources only, Support key assertions. Initial response has a minimum word count of 175 and participation responses have a minimum requirement of 100 words .Most importantly, have fun and demonstrate your understanding of the course material. Our text book is an excellent primary, scholarly source and I encourage you to utilize it as you dig into the content.

In assessing organizational performance, the most common reference for assessment are the financial metrics and the non-financial metrics. Financial metrics includes the